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Businesses are looking for solutions that will address common challenges…and your Web solution is the key! According to the Retail Systems Research CRM and Loyalty 2009 Report, survey respondents listed the following as top challenges for their business:
- Consumers are price-sensitive in today’s economy
- Retaining existing customers
- Attracting new customers
- Consumers expect a higher level of customer service
Also, the report found that 89% believe building deeper relationships with their existing customers is the key to success in today’s tough economy.
Our Web solution offers easy-to-use customer relationship management (CRM) tools that empower businesses to attract new customers and help them retain loyal ones! Business Owners can implement e-mail marketing campaigns with e-coupons as loyalty rewards, and they also have an opportunity to market their company on a broader level to reach new customers, too!
Business Owners can also offer that “higher level of customer service” RSR discussed because their Web presence is a storefront that’s open 24-hours a day, 7 days a week. Plus, there’s a feedback page that allows customers to directly contact their business, and they can even include an FAQ page that answers their customer’s questions before they reach for the phone!
It’s a powerful, all-inclusive tool that will improve customer service and retention while giving their business incredible visibility on the Web.
Enjoy! Post comments. I’d love to know your thoughts.
- Trista Polo, Website Development and Business Owner Development